Internet Marketing Essay
I don’t understand this marketing strategy essay question, please help?
The question is:
Have e-commerce and the internet been over-hyped or are we really faced with changes that are significanly affecting the way we think about both marketing theory and practice?
Basicly this question wants you to discuss traditional forms of marketing (think about the 4P’s and all that crap) including research and discuss them. Then do the same with internet forms of marketing.
Look and discuss the changes going on, how they affect businesses (pros and cons sorta thing).
Your conclusion should be a decision about how useful the internet has been as a business tool. Ie – do it enable business’ to achieve their aims/ objectives.
Your essay should contain examples related to your arguements and comments.
Sources go to http://www.wikipedia.org as this is a fantastic resource.
or your text books and look up all the terms used and decide which definitions you want to use to start with. Any book by Philip Kotler should be handy at this point.
Also use the websites of business papers/ journals as they’ll have great examples to use. If i can be any more help msg me.
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This question has been asked several times already on Yahoo Answers, but I would ask him again, and asked only serious answers. You may think I am asking this question so I can try to make money from the responses, you to take my word that I'm not. I am fascinated by the evolution of the Internet in the last decade. As far as I am concerned, the revolution Internet began with the advent of Yahoo and Google. Hence, we have seen MySpace to create a world of online communities, the only true clone Facebook is successful. YouTube introduced the world to the idea of video blogs, and any single user is famous in their own right. This year person time of year, it's you and me and every other human being, because Web sites like MySpace, Facebook and YouTube have made the average Joe a Internet celebrity. What are your thoughts? Where the Internet lead?
with inventing the information superhighway "Internet" people have a wealth of knowledge at hand, they can blog, video production, with MySpace and other sites of musicians as, new ones can get their music heard without having to go to a company label. Everything you said is true …. ten times … But children are leveling from below, they do not use more library books, encyclopedias, etc. Why should they navigate through a catalog where they can type in a motor search much faster? Why does the paper run, when there are thousands of loans, ignoring the victims on Yahoo Answers and other sites that innocently answer to their question, therefore, giving them the information they need. math classes now allow calculators and even place them on lists of school supplies as a "must have" The Internet can be faster, take us further, we will soon rent the videos are Moreover, DVDs, music CDs you can buy, etc. Everything we do will be on the net. Personally, I love the Internet and spend hours surfing on the net, playing games on Pogo, answering questions on Yahoo, email family and friends on MySpace, e-mails, make my digital photos developed, etc. but I do think schools should get back to basics a bit, because if one day the information highway should be a great dam, the people need Learn how to operate. Just my opinion.
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